#22: Final Thoughts on Branding (And What’s Next)

Branding is an Evolving Process, and That’s Okay

After 10 weeks of deep-diving into branding, here’s what I’ve learned:

📌 Branding happens whether you plan it or not.
📌 It’s okay if your brand evolves over time.
📌 The most important thing is to stay true to your values.

I don’t have everything figured out yet. And that’s normal. Branding isn’t a “set it and forget it” thing—it grows alongside your work.

Things I’ll Be Revisiting Later

• Finalizing my website once I’m ready to tackle web design

• Building my social media presence in a way that fits my brand

• Designing book covers that align with my brand colors & tone

Final Checklist: Where I’m At Now

✅ Defined my brand voice & values
✅ Chose a target audience and clarified who I’m writing for
✅ Created a brand story & promise
✅ Tested accessible brand colors

💬 Question for You: What’s one thing you’ve learned about author branding that surprised you? From this blog or somewhere else! Let us know in the comments. 

✉️ Subscribe to follow along as I move from branding to self-publishing (aka, the next big adventure).