#23: How My Website Will Reflect My Brand
Designing an Author Website That’s Actually Accessible
Fun fact: I skipped the website chapter in From Book to Bestseller because web design is overwhelming.
Less fun fact: I can’t avoid it forever.
If I want a website that reflects my brand, I need to make sure it’s:
Accessible (easy to navigate, high contrast, screen reader-friendly)
On-brand (colors, typography, and voice match my brand)
Minimal but effective (no clutter, clear CTA, easy to find my books)
What My Website Needs
| Must-Have | Why It Matters |
|---|---|
| Homepage | Clear, welcoming intro to my work |
| About Page | My author bio & brand story |
| Books Page | A space to showcase my work (and future books!) |
| Blog | A hub for my indie publishing journey (aka these posts) |
| Contact Page | Easy way for readers & industry folks to reach me |
Accessible Website Design Priorities
High contrast colors for readability
Easy-to-read fonts (no tiny, decorative text)
Alt text on images for users navigating the site via screen reader
Keyboard-friendly navigation for disabled users
Because if my website isn’t accessible, I’m failing my own brand values.
Next Steps:
Get used to my website platform
Start designing with accessibility in mind
💬 Question for You: What’s one must-have feature on your favorite author websites?
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